Overview
The Mobi Awards honor overall excellence and breakthrough achievement in mobile media, marketing and advertising. The Mobis are presented by Digiday, host of the Digiday Mobile conference which includes hundreds of leading mobile media and marketing experts, journalists, insiders, brand execs, publishers, and mobile technology visionaries.

This year, we are offering a special early-bird discount for entries submitted by June 1, 2012. All other entries will be due July 30, 2012. To enter multiple entries (10+), please contact kristin@digiday.com for a special discount code.
The Mobi Awards has multiple categories to choose from and are listed below. We've developed categories that best fit the dynamic and rapidly growing business of mobile media and marketing. There can be overlap in some of the categories and it is up to the entrant to choose which is most appropriate for that particular entry. An entry can be entered to multiple categories. If the work is entered in multiple categories, it may win multiple times.
- Best Mobile Branding Campaign
- Best Mobile/Social Integrated Campaign
- Best Location-Based Campaign
- Best Mobile Direct Response Campaign
- Best Integrated Mobile/Cross Media Campaign
- iPad / Tablet Advertising Campaign
- Best Mobile Creative
- Best Mobile App for Editorial Content
- Best Mobile App For Branded Content
- Best Mobile App for Ecommerce/Retail
- Best Mobile Website
- Best Mobile Platform Innovation
- Best Mobile Ad Network
- Mobi Agency of the Year
To be eligible for a Mobi Award, your campaign, website, promotion, work, must have been in market between August 1, 2011 to July 29, 2012.
**Early Bird Special Discount for Those Who Enter By June 1, 2012**
Deadline to Enter the Mobi Awards is July 30, 2012.








